Survey Research Center
Survey Research Center
The Survey Research Center (SRC) was founded in 1996 to:
- Meet the research needs of SSU faculty engaged in survey research;
- Provide research assistance to organizations outside the SSU community (i.e. businesses, government entities, non-profits);
- Serve as a real-world research work environment for SSU students.
SRC services include:
- Research design
- Instrument development
- Sample design and sampling assistance
- Interviewing and data collection
- Data coding and entry
- Statistical analyses
- Reports and presentations
- Feasibility studies
- Conduct focus groups
SRC analyses include:
- Summary statistics
- Descriptive statistics
- Frequency distributions
- Cross-tabulations
- Regression analysis
- Multivariate analysis
- Longitudinal analysis
- Sensitive analysis
- Significance testing
These analyses can be summarized as:
- Executive summaries
- Simple tabulations for raw data
- Narratives/Detailed reports with charts & graphs
- Literature or secondary source research
- Powerpoint presentations
In its call center, SRC collects data using WinCati Software which is a highly efficient phone-based interviewing system. This software:
- Handles complex question branching automatically;
- Reduces interviewer error;
- Provides quick turnaround of survey results;
- Checks and edits data while interview is in progress.