Survey Research Center

Survey Research Center

The Survey Research Center (SRC) was founded in 1996 to:

  • Meet the research needs of SSU faculty engaged in survey research;
  • Provide research assistance to organizations outside the SSU community (i.e. businesses, government entities, non-profits);
  • Serve as a real-world research work environment for SSU students.

SRC services include:

  • Research design
  • Instrument development
  • Sample design and sampling assistance
  • Interviewing and data collection
  • Data coding and entry
  • Statistical analyses
  • Reports and presentations
  • Feasibility studies
  • Conduct focus groups

SRC analyses include:

  • Summary statistics
  • Descriptive statistics
  • Frequency distributions
  • Cross-tabulations
  • Regression analysis
  • Multivariate analysis
  • Longitudinal analysis
  • Sensitive analysis
  • Significance testing

These analyses can be summarized as:

  • Executive summaries
  • Simple tabulations for raw data
  • Narratives/Detailed reports with charts & graphs
  • Literature or secondary source research
  • Powerpoint presentations

In its call center, SRC collects data using WinCati Software which is a highly efficient phone-based interviewing system. This software:

  • Handles complex question branching automatically;
  • Reduces interviewer error;
  • Provides quick turnaround of survey results;
  • Checks and edits data while interview is in progress.