Jacqueline 'Jackie' Velickovich

Jacqueline 'Jackie' Velickovich

Title: Lecturer
Department: Business
Discipline: Marketing
Office: Howard Jordan Rm. 232
Phone: 912.358.3410
Fax: Not Available
Email: velickovichj@savannahstate.edu

Biography

Jackie Velickovich is a Shopper Marketing expert recently retired from the Kraft Heinz Company after a successful 29-year career. Jackie was born and raised in Lima, Peru and moved to the United States at the age of fourteen to start high school in Atlanta, Georgia. Jackie attended the University of Georgia where she received a BBA in International Business, and she earned her Masters in Business Administration from Florida International University in Miami, Florida. Her career at Kraft began in field sales, and then transitioned into Shopper Marketing where she specialized in Hispanic Marketing for various retailers across the country.

Research Interests

Shopper Marketing Hispanic Marketing

Education

MBA, Business Administration - Florida International University
BBA, International Business - University of Georgia

Awards & Honors

Not Available

Publications

Not Available